בס''ד
Ideally the software would have the function to upload files.
From the references, the following link is already developed that is very useful:
http://www.gonorthwork.com/sell/upload_form.html
This allows one to upload content to store here. To reference the content, one uses the name provided with the example here:
The loaded file has the name 2015-02-12T11:42:35+00:00-businesscard1.jpg to reference.
The example file itself this is available to view at:
http://www.gonorthwork.com/sell/test_uploads/2015-02-12T11:42:35+00:00-businesscard1.jpg